Lawyers don’t need another theory about pricing—they need proof that a better model actually works. At ADVOS Pro, we’ve seen it firsthand. And so have the lawyers who’ve joined us. “I left knowing exactly where to take action to move toward my goals.” “The pace was perfect.” “The guided...
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Most lawyers think of the billable hour as neutral. You do the work. You bill the time. You get paid. Simple, right? But here’s the challenge: The billable hour quietly penalizes the very thing that makes your firm valuable—your ability to innovate. When your revenue is tied to time spent, every improvement...
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You didn’t start practicing law to count minutes. You chose this path for more. More impact. More freedom. More profit. But somewhere along the way, that vision got buried under a mountain of time entries, invoices, and second-guessing. You’re doing better work than ever—but you’re still undercharging. Still overdelivering....
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Curious how lawyers can embrace AI and technology without risking malpractice—or how a firm can thrive without the billable hour? In this episode, Whitney joined Ashley Robinson of Green Cardigan Marketing to share how she and Gwen built a nimble, tech-forward firm focused on deliverables...
Read MoreDrinking from a firehose at SurePoint’s IGNITE conference in Austin! 9 of the 64 sessions are on AI—and for good reason. The firms winning right now are the ones embracing responsible, secure innovation. AI isn’t theoretical anymore. It’s here, and it’s already reducing hours spent on tasks...
Read MoreThere's a narrative circulating that this younger generation "just doesn't want to work like we did." You hear it in boardrooms, at partner meetings, in frustrated conversations between colleagues. According to recent surveys, 44% of Gen Z workers say they put their own needs above...
Read MoreEverywhere I look, I see the same message:“Lawyers have to get away from hourly billing.”And that’s true. With AI and tech-enabled practices, the math just doesn’t work anymore. Hourly billing means either:Charging sky-high rates that scare off clients, orChasing more clients and more work just...
Read MoreI don't typically share stories as personal as this, but this one hit me hard. And if it could help someone make different decisions than I did during the first 20 years of my career, it would be worth it.Last week, my youngest son went...
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My most impactful productivity tool last week? A paddle board.The legal work was flowing. I was in the zone—knocking out high-value deliverables for clients, making real progress, and riding that dopamine high of checking the next thing off the list.But I’d promised myself the day’s real...
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Last Friday,after an over-scheduled day sprinkled withemails,texts,callsall starting with “can I talk to you today?”and the reality that there simply were not enough hours,I went to celebrate my birthday at a cooking class.Let’s just say: the chef seemed like she’d had a long week too.The...
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