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ADVOS Pro / Innovation  / Ideas  / Insights from IGNITE

Insights from IGNITE

Drinking from a firehose at SurePoint’s IGNITE conference in Austin!

9 of the 64 sessions are on AI—and for good reason. 

The firms winning right now are the ones embracing responsible, secure innovation. AI isn’t theoretical anymore. It’s here, and it’s already reducing hours spent on tasks machines should handle.

But that doesn’t mean it’s reducing the need for great counsel. In fact, it’s giving us the chance to become more human. 

Junior lawyers can spend less time grinding and more time apprenticing—shadowing partners, learning judgment, and becoming trusted counselors faster. Clients see better more efficient outcomes. Firms build stronger teams. Newer lawyers have a much better experience lawyering. hashtag#winning 

What an incredible group SurePoint has gathered—innovative thinkers, leaders who are truly leading the way. 

I’ve loved the sidebar conversations – and the hard questions – after my talk about the urgency of shifting the pricing model. If I had to boil my advice down to one thing: don’t be afraid to experiment – there may be no precedent for where we are going and where you want to take it. 

– Gwen